What LEGO® Serious Play® method really means?
The LEGO® Serious Play® is a facilitation methodology that uses the LEGO bricks in the facilitation process to enhance communication, bring in surface deeper meanings of key concepts and participants’ intuitive knowledge. The process is guided through carefully selected questions that guide the model building, followed by a moment of sharing and reflecting on the learnings. The LEGO models can be thought of as 3D models of participants’ thoughts and, as difference to traditional meeting discussion, these 3D models provide a much richer space for mutual understanding and collective learning, also as basis for decision-making.
When and why should LEGO® Serious Play® method be used?
Through the facilitated LEGO® Serious Play® process participants’ creative thinking and ability to solve complex problems is fostered. By communicating through LEGO models people use and learn through their different senses. Participants with different learning and communication preferences, as well as different language and cultural backgrounds, have an equal voice and a shared language that enables them to express their thoughts, feelings, and expertise most accurately.
The use of the 3D models as visual aid helps participants to concentrate, as well as memorise complex topics and dependencies between different elements. This provides larger capacity to develop the ideas further.
The method will guide you into a free and honest dialogue. Tangible constructions allow groups to have conversations that flow without the fear of treading on personal feelings. Participants will experience that the real issues are addressed and, ultimately, they will be able to see things through the eyes of their colleagues – and have them view the picture through theirs.
During a facilitated workshop you will be building models with LEGO® bricks, giving them meaning through story-making, and developing mutual understanding of a critical topic – a process which deepens understanding, sharpens insight, and socially “bonds” together the group as it “plays” together.
The LEGO® Serious Play® is particularly beneficial in:
- Team development
- Creative ideation
- Strategy creation and implementation
- Organisational culture integration
- Customer and employee experience development
- Network and multi-stakeholder collaboration development